A simple philosophy, which we call Coherence, drives all of the work we do. This guiding principle emphasizes a two-way understanding and loyalty between institutions and their key constituencies. Coherence—aligning what you deliver with what you say you deliver—is achieved when you can authentically answer three critical questions:
What is true about us?
What do we say is true about us?
What do others believe is true about us?
Informing all of our work, our commitment to Coherence means that we are invested in helping your institution find and tell the stories that are authentic and particular to you. As a result, each of our engagements with clients are tailored to the needs and goals of each client: at RHB, there is no such thing as a one-size-fits-all approach.
To explore our philosophy in depth and learn more about the three critical questions, read our seminal whitepaper Beyond Branding: Coherence.
Are you ready to go beyond branding?
Contact RHB today.