When we’re not actively solving higher education challenges, we’re thinking about them.

And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.

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The Admissions Leadership Podcast: Rick Bailey on the Importance of Coherence

January 26, 2024

written by Ken Anselment

Earlier this month RHB Founder and Principal Rick Bailey joined host Ken Anslement, RHB Vice President for Enrollment Management, on the Admissions Leadership Podcast (“The ALP”). You can listen to the episode or read the transcript below.  ·  ·  · Transcript Ken Anselment Welcome to the Admissions Leadership Podcast, a series of one-on-one, conversations with…Read more

Why—and How—You Should Do a Communication Inclusion Audit Now

January 19, 2024

written by Aimee Hosemann

The legislative and judicial landscape around diversity, equity, inclusion and belonging (DEIB) has become ever-more contested since that time. We’re republishing this piece to account for this moment in history, in support of institutions who remain committed to DEIB. In the last three years, the already hard work of steering higher ed toward its promise…Read more

Your Institution Is Only Distinctive if Others Take Notice

December 20, 2023

written by Rob Zinkan

This article previously appeared in Inside Higher Ed and it is posted here with permission of the author. “Distinctive” is a popular descriptor in college and university strategic plans. From analyzing more than 150 plans, we’ve seen institutions claim distinctive strengths, distinctive academic programs, distinctive co-curricular programs, distinctive teaching and learning, a distinctive student experience, a distinctive…Read more

Webinar: Modern Strategic Planning: Committing to DEIB in a Continuing Climate of Challenge

November 8, 2023

written by Aimee Hosemann

In 2023, institutions of higher education are talking about and planning for diversity, equity, inclusion and belonging, even in an era of increased scrutiny and challenge to these vital efforts. In RHB’s 2023 round of strategic planning research, we’ve followed up with institutions we met during our 2020 research and examined DEIB language and goals…Read more

Transcript: Modern Strategic Planning: Committing to DEIB in a Continuing Climate of Challenge

November 7, 2023

written by Aimee Hosemann

On November 1, Aimee Hosemann and Rob Zinkan hosted a webinar about RHB’s latest strategic planning research. They cover the third installment, Committing to DEIB in a Continuing Climate of Challenge, from a three-installment research report on modern strategic planning. A recording of the webinar is also available. ·  ·  · Transcript Rob Zinkan Well…Read more

A Guide to AMA Higher Ed 2023

October 23, 2023

written by Rob Zinkan

It’s the most wonderful time of the year. Sure, the holidays are fast approaching—too fast actually. Or maybe spooky season or PSL season is your thing. For higher ed marketers, it’s feel-good season because we’ll soon get to be among our people.  The AMA Symposium for the Marketing of Higher Education, the largest single gathering…Read more

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