When we’re not actively solving higher education challenges, we’re thinking about them.
And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.
Webinar: The Future of Integrating Marketing and Communications
February 21, 2024
Marcomm teams, or blended teams of marketing and communications professionals, are standard for most higher education institutions. Many projects require integrating the expertise of both teams to reach our audiences in a variety of ways. Given higher education budgets for marketing and communications, efficiency amongst marcomm teams is often required with many positions crossing traditional…Read more
Transcript: Foster Student Belonging With a Coherent Deposit to Day One Strategy
January 29, 2024
RHB Vice President for Enrollment Management Ken Anselemnt led a January 24 webinar as part of the Leading Edge Thinking in Higher Education Series by Bay Path University’s Center for Higher Education Leadership and Innovative Practice (CHELIP). The journey to student success (and retention) doesn’t begin when students arrive at your institution—it starts when they…Read more
Webinar: Modern Strategic Planning: Committing to DEIB in a Continuing Climate of Challenge
November 8, 2023
In 2023, institutions of higher education are talking about and planning for diversity, equity, inclusion and belonging, even in an era of increased scrutiny and challenge to these vital efforts. In RHB’s 2023 round of strategic planning research, we’ve followed up with institutions we met during our 2020 research and examined DEIB language and goals…Read more
Webinar: Modern Strategic Planning: Exemplars and Emerging Themes
October 2, 2023
What’s new in strategic planning? RHB’s previous research analyzing 108 current strategic plans across higher education began in 2020 and featured private and public four-year institutions from all 50 states. All strategic plans were active at the time, and they represented various durations and stages, including some that were near conclusion. In our webinar on…Read more
Webinar: Strategic Planning: Leading With Authenticity and Strategy
April 20, 2023
What’s the difference between visionary and hallucinatory leadership during a strategic planning process? How can a leader best incorporate their own goals and ambitions for their institution with the vision other community members have—and with reality? In a webinar on April 12, RHB Vice President for Marketing Leadership Dr. Rob Zinkan and I discussed eight…Read more
Webinar: Strategic Planning That’s Truly Strategic
October 20, 2022
Do you know whether your institution’s strategic plan priorities are visionary or hallucinatory? How can you tell the difference, especially given the disruption of normal operations during the last two years? During our October 12 webinar, RHB Vice President for Marketing Leadership Dr. Rob Zinkan and I shared insights about how strategic planning can be…Read more