When we’re not actively solving higher education challenges, we’re thinking about them.
And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.
Webinar: Modern Strategic Planning: Committing to DEIB in a Continuing Climate of Challenge
November 8, 2023
In 2023, institutions of higher education are talking about and planning for diversity, equity, inclusion and belonging, even in an era of increased scrutiny and challenge to these vital efforts. In RHB’s 2023 round of strategic planning research, we’ve followed up with institutions we met during our 2020 research and examined DEIB language and goals…Read more
Webinar: Modern Strategic Planning: Exemplars and Emerging Themes
October 2, 2023
What’s new in strategic planning? RHB’s previous research analyzing 108 current strategic plans across higher education began in 2020 and featured private and public four-year institutions from all 50 states. All strategic plans were active at the time, and they represented various durations and stages, including some that were near conclusion. In our webinar on…Read more
Discovering and owning your institutional truth: A daring and essential act of vulnerability
August 4, 2023
Finding out the truth about who you are is a daring act of vulnerability. It is in large part an excruciating inner journey—a cataloging of flaws and shortcomings, a confrontation of insecurities and fears. Even the positive insights you gain from this exercise can be read as deficits: an identification of the contour of your…Read more
A Conversation on Strategic Planning and the Future of the CMO Role
July 21, 2023
RHB vice president for marketing leadership Rob Zinkan recently joined the Higher Ed Demand Gen Podcast hosted by Shiro Hatori. Rob and Shiro discuss RHB’s research on strategic planning and explore how the CMO role can continue to evolve in higher education. Take a listen to Episode 55. The transcript is below · · ·…Read more
Webinar: Strategic Planning: Leading With Authenticity and Strategy
April 20, 2023
What’s the difference between visionary and hallucinatory leadership during a strategic planning process? How can a leader best incorporate their own goals and ambitions for their institution with the vision other community members have—and with reality? In a webinar on April 12, RHB Vice President for Marketing Leadership Dr. Rob Zinkan and I discussed eight…Read more
Relationship-Building and the Intersection of Enrollment, Marketing and Technology
February 1, 2023
RHB Vice President for Enrollment Management Ken Anselment, Vice President for Client Technology Erin Gore, Senior Vice President for Relationship Development Alex Williams and Vice President for Marketing Leadership Rob Zinkan recently led a webinar as part of the Leading Edge Thinking in Higher Education Series from Bay Path University’s Center for Higher Education Leadership…Read more