When we’re not actively solving higher education challenges, we’re thinking about them.

And writing about them. And reading about them. And talking about them. Collected here are the insights and resources that we’ve developed to help inspire colleges and universities toward greater relevance, including blog posts, white papers, presentations, videos and worksheets.

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Slate for Student Success

March 24, 2023

written by Jolene Monson

RHB Senior Technology Consultants Jolene Monson and Abraham Noel provide a guide to all the considerations you must take before starting a student success implementation. Technolutions’ Slate software is built for admissions, but the system is highly customizable and can be used for more than just admitting students. You can build processes in Slate that…Read more

Ethnography in Higher Ed: Transforming the Method and Your Institution

March 23, 2023

written by Aimee Hosemann

Late last fall, we published an Insight in which I discussed some connections between marketing and anthropology that would be the subject of a paper I co-authored with RHB’s Rob Zinkan to be delivered at the American Anthropological Association conference. The point of our paper was that anthropology and marketing share the goal of understanding…Read more

Centralization Is Not the Objective

March 15, 2023

written by Rob Zinkan

This article previously appeared in Inside Higher Ed and it is posted here with permission of the author. “We’re so decentralized.” In my organizational design work for higher ed marketing and communications, I often hear this lament from leaders describing their current structure. The refrain, which is not exclusive to large institutions, implies that a centralized—or significantly…Read more

Why You Should Attend RHB Academy

March 7, 2023

written by Josh Henry

There are many ways to Slate, and the best way to Slate is to Slate together. Likewise, there are many ways to learn, and one of the best ways to learn is through in-person, hands-on instruction. RHB is excited to offer you an opportunity to do both. RHB is pleased to announce that we will…Read more

Why We Should Move Beyond Talking About Higher Ed Silos

February 28, 2023

written by Sam Waterson

The Silo Metaphor Oversimplifies to a Fault   The use of the silo metaphor typically serves as a call for more collaboration. We often talk about silos as barriers to activating student centeredness or being more collectively mission directed. Those are noble and correct motivations. But talking about a lack of institutional alignment by faulting…Read more

The “Design Squiggle” and Crafting an Experience in Slate

February 14, 2023

written by John Michael Cuccia

Shortly after her start at RHB, my colleague Erin Gore shared with all of us a gnarly-looking illustration: (The Process of Design Squiggle by Damien Newman, Titled The Design Squiggle, it looks quite a bit like the signatures I saw from students in my prior work in secondary education: adolescents more familiar with the…Read more

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